Amaysim Australia

18 Jul 2024

"Groupon is a great channel to drive sales volume - we were very satisfied with the whole experience." - Maria Decima, Digital Marketing Manager

The Challenge

Once known as just a telecommunications company, amaysim was looking to boost sales in order to reach internal targets, and saw great value in Groupon's large database of subscribers to attract new customers to their great offerings.

The Result

Now offering a broad range of household services, including amaysim SIM-only devices, home internet and energy plans, amaysim was able to meet set targets through a successful Groupon campaign and great support from their sales team.

Vouchers sold

33K+

Amaysim used to only be a telco, but we’re now so much more than that now. We offer amaysim SIM-only devices, home internet and energy plans that combine an award-winning mix of no lock-in contracts, amazing value and online-driven customer service, making it amazingly simple for Aussies to find and manage their household services.

In 2017, we decided to run a Groupon campaign to boost our sales in order to reach our targets. Overall, we were very satisfied with the whole experience. Groupon’s team is very proactive and very efficient to work with, which made every experience seem seamless.

We found with the Groupon promotion itself, the more discount customers were given, the better results we got, so it very much helped us with our objective of reaching our targets.

The best thing about running a Groupon campaign was working with our Groupon team, especially our lead sales representative who worked to turn things around very fast when needed, understands the business very well and always comes up with new offers.

My advice to other businesses considering running a Groupon deal is to definitely include it in your marketing strategy if you’re looking for a great channel to drive sales volume.

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